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Eat This Not That!: Thousands of Simple Food Swaps That Can Save You 10, 20, 30 Pounds-or More!

Eat This Not That!: Thousands of Simple Food Swaps That Can Save You 10, 20, 30 Pounds-or More! by David Zinczenko from Rodale Books

    Eat what you want, when you want--and watch the pounds disappear! Americans spend more than $400 billion a year eating out, and behind each burger, turkey sandwich, and ice cream sundae is a simple decision that could help you control your weight—and your life. The problem is, restaurant chains and food producers aren't interested in helping you make healthy choices. In fact, they invest $30 billion a year on advertising, much of it aimed at confusing eaters and disguising the fat and calorie counts of their products. All of that has changed with EAT THIS, NOT THAT!. This book puts the entire food industry under the spotlight, and arms you with the savvy tricks and insider information it takes to eat well no matter where you are. With EAT THIS, NOT THAT! you're the expert in every eating situation, from the frozen food aisle to your favorite fast food joint to your local sports bar. You control your food universe—and lose the pounds you want--because, unlike every other customer, you'll know the smart choices to make—instantly! EAT THIS, NOT THAT! is jam-packed with secrets the restaurant industry doesn't want you to know. For example: • Burger King doesn't want you to know that a BK Big Fish® Sandwich and fries have a whopping 1000 calories—nearly half your daily caloric intake! (Fish is usually healthy, but not this kind. Find out why with this book.) • Pizza Hut doesn't want you to know that a standard pizza in Italy contains 500 to 800 calories, but the same meal at Pizza Hut can top 2,100 calories! (You'd need to ride a stationary bike for more than three hours to burn off this mistake. Instead, eat all the pizza you want by making smart choices. EAT THIS, NOT THAT! shows you how.) • Macaroni Grill doesn't want you to know that a single serving of their Grilled Teriyaki Salmon has more than three times your daily allowance of sodium! (Cut your risk of high blood pressure by making smart choices at the same restaurant. You'll find them inside.) If only you knew the industry secrets, you could eat at any of your favorite restaurants—or chow down on everything from the company vending machine to your kids’ Halloween buckets—and know that every decision you made was smart, healthy, and the best possible choice for you. For example, did you know: • At McDonald’s, an Egg McMuffin® is actually a healthy choice, with just 300 calories. (The Hotcakes pack more than double that amount!) • At Krispy Kreme, all you need to do is order the Very Berry Chiller instead of the Mocha Dream Chiller, and you'll save 500 calories! (Do that once a week and you'll drop more than 7 pounds this year—without trying!) • At Chipotle, you can cut 570 calories out of your Chicken Burrito just by ordering it as a bowl (without the tortilla) and asking them to hold the rice. (Same great taste, but with 94 fewer carb grams!) • Choosing a cinnamon roll at Au Bon Pain over Cinnabon will save you 463 calories and 20 grams of fat! • In the freezer section of your local supermarket, a turkey pot pie from Swanson’s has 610 fewer calories than a turkey pot pie from Pepperidge Farms. • In the produce aisle, you'll get twice the vitamin C—and nine times as much vitamin A—simply by picking red bell peppers over green ones. (Who said eating healthy was difficult?) And that’s why EAT THIS, NOT THAT! is going to change everything. It’s time to level the playing field. We're all tired of sneaky calories adding to our waistlines, and having to starve ourselves or spend hours on the treadmill trying to burn off the damage. Now—for the first time—you're in charge. With this simple illustrated guide to thousands of foods--along with the nutrition secrets that lead to fast and permanent weight loss--you'll make the smartest choice every time!

    List Price: $19.95
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    The Abs Diet for Women: The Six-Week Plan to Flatten Your Belly and Firm Up Your Body for Life

    The Abs Diet for Women: The Six-Week Plan to Flatten Your Belly and Firm Up Your Body for Life by David Zinczenko from Rodale Books

      In survey after survey, men and women say that a flat abdomen is the ultimate symbol of sex appeal. And in study after study, researchers found that getting a firm belly is the single most significant step anyone can take to stay healthy for life. Now available in paperback, The Abs Diet for Women shows the most effective way to a flat belly, a firm body, and a much better life.

      Packed with information developed exclusively for women, the book includes:

      -information on how the Abs Diet can prevent joint pain, improve female sexual response, and give a woman the flat belly she craves in just six weeks

      -Abs Diet adaptations to tailor the diet to each woman’s individual needs

      -psychological strategies for dealing with obstacles and changing moods

      -3 weeks’ worth of all-new meal plans

      -tips on managing menopausal symptoms without hormone replacement therapy

      -new and super-effective moves that incorporate yoga and Pilates to strenghten the core, stretch the body, and relieve stress—plus a postpartum workout to help moms lose the baby weight

      Easy to follow and more satisfying than a great-fitting pair of jeans, The Abs Diet for Women is the most effective way for a woman to change her health, her size, and her body for good.

      List Price: $15.95
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      The Abs Diet: The Six-Week Plan to Flatten Your Stomach and Keep You Lean for Life

      The Abs Diet: The Six-Week Plan to Flatten Your Stomach and Keep You Lean for Life by David Zinczenko from Rodale Books

        Great-looking abs are more than just a way to support the mirror industry. In fact, strong abs and flat stomachs are the ultimate indicator of overall health-for both men and women. Great abs will help you live longer, sleep better, prevent back pain, and significantly improve your sex life! (And, hey, they don't look half-bad in the mirror, either.) Unfortunately, you could spend years on starvation diets and extreme exercise programs that never unearth those elusive stomach muscles.

        Or you could spend just six weeks with David Zinczenko, Editor-in-Chief of Men's Health magazine, on THE ABS DIET-an easy and effective program for everyone that is helping thousands of people lose weight, flatten their guts, banish post-pregnancy bellies, and become healthier than they ever thought possible.
        What's more, once on this revolutionary new diet you'll look and feel better than ever without deprivation dieting, counting calories, measuring foods, worrying about confusing phases-or ever feeling hungry!
        Sound impossible? Let David Zinczenko prove it to you. As editor-in-chief of the world's most important men's magazine, Zinczenko has devoted his career to helping people improve their lives through the latest and most well-researched health, nutrition, and exercise information available.
        Now, in the national bestseller THE ABS DIET, Zinczenko reveals his infallible formula that works for both men and women:
        >>The ABS DIET POWER foods: the 12 best foods (all part of an easy-to-remember acronym) that will naturally boost your metabolism so that you can strip away fat, build muscle, and look and feel great for life. (Bonus: Many of the Abs Diet Powerfoods are even-gasp-carbs!)
        >>SIMPLICITY: This low-maintenance program is easy to follow because there are no scales, no phases, no calculus-like formulas to compute, and no recipes that take a culinary degree to make. (One of the secret weapons: Satiating smoothies.) In fact, many of the dozens and dozens of delicious meals you can make take no more than a few minutes to prepare!
        INCENTIVE: The plan never leaves you hungry. Instead, it encourages you to eat (a whopping six times a day!), stokes your metabolism, and even lets you cheat now and then.
        ENERGY: Designed to help you build the lean muscle that and melt away that pesky belly fat, this full-body exercise program can be done at home in only 20 minutes, 3 times a week, with nothing more than a set of dumbbells!
        LONGEVITY: An easy-to-remember maintenance plan will help you maintain your flat stomach forever.
        Thousands of people are on THE ABS DIET, which can help you lose up to 20 pounds in six weeks-all while gaining pounds of muscle!-because it's easy to follow and even easier to stick to. THE ABS DIET also describes some of the stories of people who went on the program and had amazing successes. In those cases, these people ended up changing their waistlines-and their lives.
        THE ABS DIET is the best, last and only diet and nutrition plan that you will ever need.

        Read about how low-carb diets are making you fat, about how the food industry is putting secret fat bombs in your favorite foods, and about how you can fight back. You'll find out why 95 percent of all diets fail, and why THE ABS DIET is different.

        So how about joining on for a six-pack? Yours.



        - 12 "superfoods" that will change your life.

        - A simple maintenance plan to keep your abs from disappearing

        Six weeks to superior strength and sexy symmetry every man-and woman! -lusts after. Men's Health can show you how.

        List Price: $15.95
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        The Abs Diet Eat Right Every Time Guide

        The Abs Diet Eat Right Every Time Guide by David Zinczenko from Rodale Books

          A portable companion to the larger Abs Diet: The Six-Week Plan to Flatten Your Stomach and Keep You Lean for Life, this friendly little guide fulfills several purposes. First, The Abs Diet Eat Right Every Time Guide condenses the "power foods" recommended by the diet--a nutritionally sound mix of lean proteins, whole grains, fresh vegetables, fruit and monounsaturated fats--into easy-to-read lists that will help with daily purchasing habits. Second, a number of "Abs Diet Endorsements" are included to help you make proper food choices, even if you're grabbing lunch from a vending machine or food court. Lastly, it offers up a tidy handful of new recipes for wraps, snacks and smoothies along with a short-n-sweet workout. In other words, it supplies everything you need from a diet book to manage the diet on a day-to-day basis.

          The casual hanging-with-the-boys style could be your favorite thing about it, or what drives you crazy. Phrases like "Skipping breakfast is like arguing with the cops; there's absolutely nothing good that can come out of it" can either help reinforce the basics or just make you want to get far, far away from the rest of the jokes, such as, "Oatmeal is the Bo Derek of your pantry--it's a perfect 10".

          The ultimate goal is uncovering your own six pack, and benefits like lower blood pressure seem less important than waist size. There's something to be said for to-the-point surface goals, but your attitude about image will likely determine your attitude about the book's usefulness. --Jill Lightner

          Smart Eating Choices – Made Simple!

          TENS OF THOUSANDS OF AMERICANS HAVE CHANGED THEIR BODIES – AND THEIR LIVES – with the help of The Abs Diet, the New York Times bestseller from David Zinczenko, editor-in-chief of Men’s Health magazine.

          The principles of The Abs Diet are simple: Eat more healthy food – six delicious meals a day – and crowd out the bad stuff that’s making you fat. The Abs Diet has been proven to strip off 10, 15, even 20 pounds of flab – from your belly first – in six weeks or less.

          Now, Zinczenko makes eating smart and healthy easy with this eye opening portable weight-loss manual, THE ABS DIET EAT RIGHT EVERY TIME GUIDE. This on-the-go guide pinpoints the foods you should choose to burn away belly fat no matter where you are – at home, in the supermarket, even at the fast-food counter. And it reveals the hidden killers that are adding inches to your waistline and taking years off your life!

          Discover these amazing weight-loss secrets:

          Should you toast a bagel or an English muffin? Did you know that making the wrong choice will cost you 150 extra calories?
          What’s healthier – a bean burrito or a taco salad? Would you believe the healthy salad will pile 130 more calories onto your plate?
          Which will make you fatter – a Whopper or a Big Mac? You’ll be stunned to discover the shocking truth!

          Learn why a hot fudge sundae is a treat you should eat, why potato chips are better for you than french fries, and why Swiss cheese is three times healthier than Cheddar.

          You don’t have time for complicated plans or fancy recipes. In THE ABS DIET EAT RIGHT EVERY TIME GUIDE, Zinczenko tells you how to strip away belly fat in every situation – from the frozen food aisle to the deli, from a five-star restaurant to the drive-thru. On-the-go eating doesn’t have to end up on your gut.

          The Abs Diet Ultimate Nutrition Handbook: Your Reference Guide to Thousands of Foods, and How Each One Shapes Your Body

          The Abs Diet Ultimate Nutrition Handbook: Your Reference Guide to Thousands of Foods, and How Each One Shapes Your Body by David Zinczenko from Rodale Books

            Look around at America's waistlines and you'll see belts busting all over the place. Some might say that this weight problem is won or lost at the dinner table. Or at restaurants. Or in the drive-thru lane. Or when Mom invites you over for meat loaf. While it's true that such nutritional skirmishes take place every day, the real battle over broken scales and too-tight pants happens because you're not being fed something else: the nutrition information you need to make smart decisions every day. The Abs Diet Ultimate Nutrition Handbook feeds you that information the same way the Abs Diet feeds your body: in quick, convenient, completely satisfying bites. Among the most tempting morsels: -99 tips, tricks and trivia about food, including why walnuts should be your sixth meal of the day, how a veggie's color can clue you in to its health benefits, and which vitamin supplement can help you burn 39 percent more fat during exercise -A simple chart outlining the 100 best foods in the world (Dark chocolate makes the list!) -The 20 foods that are so bad, you should actually ban them--even from your weekly cheat meal -49 more nutrition bulletins, such as how your favorite sugar substitute stacks up against its competition and which beverage not only promotes weight loss but also fights bad breath -A guide to the very best--and worst--menu choices at 29 of your favorite restaurants -A primer on what to eat--and avoid--at the ballpark, at happy hour, and when raiding your kid's Halloween candy This book--the latest in the series that began with the New York Times bestseller The Abs Diet--gives you the tools you need to fight fat, build your 6-pack, and get the body you've always wanted. Throw it into your pocket, purse, car, or shopping cart for reference anywhere, anytime. You'll have at your fingertips the skinny on smart eating no matter your lifestyle or your tastes. Because there isn't just one secret to achieving your ideal body. There are lots of them. And they're all here--within The Abs Diet Ultimate Nutrition Handbook.

            List Price: $22.00
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            The Abs Diet 6-Minute Meals for 6-Pack Abs: More Than 150 Great-Tasting Recipes to Melt Away Fat!

            The Abs Diet 6-Minute Meals for 6-Pack Abs: More Than 150 Great-Tasting Recipes to Melt Away Fat! by David Zinczenko from Rodale Books

              The best-selling Abs Diet series continues with the perfect cookbook for anyone who wants to eat sensibly to get a flat, sculpted set of abdominals —but doesn’t have a lot of time to cook

              Tens of thousands of Americans have changed their bodies—and their lives—with the help of The Abs Diet, the New York Times bestseller from David Zinczenko, editor-in-chief of Men’s Health® magazine. A key factor in the diet’s success is the meal plan, with its healthy, great-tasting, easy recipes featuring the Abs Diet 12 Powerfoods. Now, to meet the demands of today’s time-strapped society, Zinczenko and coauthor Ted Spiker present The Abs Diet 6-Minute Meals for 6-Pack Abs to help readers make the right food choices—in less time than it takes to pick up a meal at a drive-thru.

              The Abs Diet 6-Minute Meals for 6-Pack Abs features:

              • 101 6-minute recipes: fast and easy recipes like Barbecue Chicken Pizza, Smokehouse Salad, Summer Vegetable Couscous, and more

              • the 12 Abs Diet Powerfoods, plus what makes them nutritional powerhouses and how they increase lean muscle mass and discourage storing fat

              • shopping lists, appliance recommendations, and more

              • a 7-day meal plan (for those who prefer not to mix-and-match)

              • a bonus chapter with 60-minute Sunday creations and 15-minute meals when you have more time

              This user-friendly cookbook is the perfect resource for followers of The Abs Diet as well as anyone who wants to change their body to improve their health, their looks, or their athletic performance.

              List Price: $20.00
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              The Complete Book of Abs: Revised and Expanded Edition

              The Complete Book of Abs: Revised and Expanded Edition by Kurt Brungardt from Villard

                Kurt Brungardt was at the front end of the abdominal obsession. His Abs of Steel video was a bestseller, and the original Complete Book of Abs, published in 1993, was considered the bible of midsection exercises for trainers and fitness enthusiasts. The obsession has only grown since then, manifested by dubious infomercial products, a burgeoning fitness-magazine industry promising readers great abs with almost no investment of time and effort, and (perhaps because of the shortcomings of the first two phenomena) a boom in the demand for legitimate nutritionists and personal trainers. Even Brungardt himself came out with a 1998 book, 3-Minute Abs, to take advantage of the craze.

                With all that going on, it seems hard to believe that there's anything new to say about abdominal exercise. Indeed, this revised version of The Complete Book of Abs doesn't really try. There is a new prebeginner midsection routine, which leads into the more advanced exercise regimens described in the original book, and a handful of new exercises. But other than that, the expanded sections are in nutrition (several new pages of recipes) and total-body fitness (new photos demonstrating exercises for body parts other than abs).

                Still, the original package is a terrific deal: more than 100 exercises, numerous training routines, and lots of basic information about exercise and diet. Each abdominal exercise is rated for difficulty on a scale of 1 to 3 and how risky it is to the lower back. The routines are complete and thoughtfully compiled, and there's not a bit of advice in the entire book that isn't scientifically legitimate. That's why this book--in either edition--remains indispensable for those serious enough about fitness to need information that goes beyond the basics. --Lou Schuler END

                Anyone who works out knows that abdominal exercises have progressed light-years beyond the basic sit-up. In fact, a whole new generation of ab exercises and machines have advanced abdominal workouts to new levels of sophistication, designed for maximum efficiency to provide the trim, toned midsection that everyone wants. But how do you put the exercises together into a routine for your specific physique and needs? The Complete Book of Abs shows you how.

                ¸  The first ab book for everyone--from beginners to fitness professionals

                ¸  More than one hundred ab exercises--from traditional crunches and sit-ups to such cutting-edge techniques as corkscrews and hanging knee raises--drawn from diverse sources, including gymnastics, yoga, and the martial arts

                ¸  Includes the "Fifteen Minutes a Day to Ultimate Abs" system, which will take you from an undeveloped stomach to a rippled washboard look in six months

                ¸  Dozens of favorite and new routines from America's foremost coaches, trainers, and bodybuilders

                ¸  How to be your own personal trainer and put together your own routines

                ¸  The most up-to-date information on diet and nutrition, including a personal
                template to maximize diet-exercise efficiency

                Already a fitness classic, The Complete Book of Abs, is the definitive guide for abdominal toning and strengthening. No one who's serious about working out should be without it.

                List Price: $21.95
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                The Abs Diet Get Fit Stay Fit Plan: The Exercise Program to Flatten Your Belly, Reshape Your Body, and Give You Abs for Life!

                The Abs Diet Get Fit Stay Fit Plan: The Exercise Program to Flatten Your Belly, Reshape Your Body, and Give You Abs for Life! by David Zinczenko from Rodale Books

                  Tens of thousands of Americans have changed their bodies - and their lives - with the help of The Abs Diet, the New York Times bestseller from David Zinczenko, editor-in-chief of Men’s Health magazine. Now, to meet the demand for more information about exercise, Zinczenko and coauthor Ted Spiker present readers with dozens of workouts and hundreds of exercises that they can do any time and any place for fabulous body-altering results.
                  The Abs Get Fit, Stay Fit Plan introduces a new workout system - ABS3 - based on simple, highly effective principles:
                  A: Abdominal exercises strengthen your core
                  B: Big muscle groups increase metabolism
                  S: Speed intervals, not slow cardiovascular exercise, burns fat
                  faster
                  3: 3 days a week is all you need to see results
                  In The Abs Diet Get Fit Stay Fit Plan, workouts are flexible, varied, and quick - you can complete them in less than 20 minutes. Designed to strengthen your core, flatten your gut, and get you in the best shape of your life, this exercise guide demonstrates why David R. Pearson, director of the strength-research laboratory at Ball State University, has called the Abs Diet program "a must for anyone who is serious about building a healthy body."

                  List Price: $25.95
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                  Bullet-Proof Abs : 2nd Edition of Beyond Crunches

                  Bullet-Proof Abs : 2nd Edition of Beyond Crunches from Dragon Door Publications

                    Discover How to Gain Maximum Muscle-Strength in Minimum Time, Using Breakthrough Techniques That Blow the Roof Off Traditional Ab Exercises

                    As a former Soviet Union Special Forces conditioning coach Pavel Tsatsouline already knew a thing or two about how to create bullet-stopping abs.

                    Since then, he has combed the world to pry out this select group of primevally powerful ab exercises—guaranteed to yield the fastest, most effective results known to man.

                    According to Pavel, "Crunches belong on the junk pile of history, next to Communism. ‘Feeling the burn’ with high reps is a waste of time!" Save yourself countless hours of unrewarding, if not useless—if not damaging—toil. Get with the program. Make fast gains and achieve blistering, rock-hard abs now.

                    Fry your abs without the spine-wrecking, neck-jerking stress of traditional crunches—using this radical situp designed by the world’s leading back and muscle function expert, Professor Janda, from Czechoslovakia.

                    No one—but no one—has ever matched Bruce Lee’s ripped-beyond-belief abs. What was his favorite exercise? Here it is. Now you can rip your own abs to eye-popping shreds and reclassify yourself as superhuman.

                    When it came to wanting titanium abs yesterday, the Soviet Special Forces didnÂ’t believe in delayed gratification. Pavel gave them what they wanted. If you want abs thatÂ’ll put you in the worldÂ’s top one percent, this cruel and unusual drill does the trick. Also discover:

                    How to protect your back and develop exceptional abdominal muscle tone, with a landmark exercise designed for the special needs of Russian ballet dancers and gymnasts.

                    The secret weapon of an old time strongman famous for his exceptional strength and a sinewy, wiry physique.

                    How a little known secret from East German research radically transforms the traditional situp.

                    A drill Russian full contact fighters use to increase their striking power and toughen their midsections against blows. Unlike anything seen in the US!

                    A Yoga asana which tightens the internal muscles of the abdominal wall and makes your waist smaller—even if you have not lost a pound!

                    List Price: $34.95
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                    Stronger Abs and Back: 165 Exercises to Build Your Center of Power

                    Stronger Abs and Back: 165 Exercises to Build Your Center of Power by Dean Brittenham from Human Kinetics Publishers

                      Build your center of power! Stronger Abs and Back shows how to develop the bodyÂ’s most important source of energy and support--its core muscle groups. The abdominal and back muscles form the foundation for enhanced fitness and athletic performance.

                      Featuring 165 exercises and packed with training advice, this illustrated guide is your training manual to rock-hard abs and strong supportive back muscles that prevent low back injury and pain.

                      Stronger Abs and Back is for athletes and fitness enthusiasts who want firm, high-performance bodies. So train smart and successfully: Strengthen your core and see the results.

                      List Price: $17.95
                      complete product information...
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